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Concept Prototype · Fictional Data · Built by TGX Development
Axivelle Pulse logo (fictional)

Client

Back to Portfolio

Client 08

Manufacturer

Good

Channels

LinkedInGoogle Ads

September 2026

Spend

$8,900

3% lower

Conversions

33 Leads

6% higher

Ad spend per total conversion

$270

Ad spend per total lead

9% lower

Flags

  • OpportunityLowOpen

    RFQ form converts well on mobile; test LinkedIn lead-gen forms.

    Detected: Oct 1, 2026

    Hypotheses, not conclusions

    • Whether mobile traffic quality holds if LinkedIn mobile delivery increases
    • Whether native lead-gen forms produce leads the sales team can qualify
    • Whether the offer and form length suit a native form

    Suggested next step

    Pilot LinkedIn lead-gen forms on one campaign with a small budget and compare lead quality.

Tracking health

  • Primary key event is recording

    Pass

    Recording normally

  • Conversion tag fires on the confirmation page

    Pass

    Recording normally

  • Ad platform and GA4 counts agree within 15%

    Pass

    Within tolerance

  • Ad click tracking (auto-tagging and UTMs) is on

    Pass

    Enabled

Last checked Oct 1, 2026 (sample). Tolerances are demo settings set with your team, not Google-recommended thresholds.